Industrial Machinery Concept

I noticed many sites in the service based industry were not converting. Sites like this were not doing really well because potential customers were very confused on what to do when they got to the homepage. With this issue in mind, I created a client-first design that includes a REQUEST A QUOTE button and a REQUEST A TECHNICAL CONSULTATION button which would lead to the form in the homepage to give the customers easier access to a service they need and quickly capture leads without having them confused on what to do next.

For trust, the customer is immediately greeted an ISO certified text to suggest proper certification. A page is dedicated to showcasing all certifications as well as the proper history and inception of the company. The founder of the company is introduced as well as his grandson, the current leader as well as other people responsible for the day to day activities of the company.

Just in case a customer wants specific satisfaction on the service of the prospect, a service section outlining all services provided by the company was given along with a products page with a filter feature using Framer's Content Management System (CMS) to showcase all available products in each of their categories. An FAQ answering all clients' upfront questions and stopping doubt is also added.